Landing Pages are the Weak Link to a Strong Campaign.
Thank you, Tim Ash – what a great article you wrote on ClickZ regarding the secrets of a great landing page. For those who want to view the article here is the link – http://www.clickz.com/clickz/column/2174645/steps-direct-response-landing-page. The reason I am thrilled to see Tim put into words what we at THOR preach daily is that all to often a campaign rings of success only to fall on it’s face with weak digital support.
